Is there a gap in the market for school/college magazines?
I think that schools and colleges expect their students to know news and opportunities in and around their work place, but in fact maybe they aren't so informed. Within the school or college students may be oblivious to what’s going on and to make sure everyone is offered the same opportunities I think that a magazine directly for students should be produced. Not only to gain information about what’s upcoming but about recent events that the students would take an interest in reading about.
There is a gap in the market for school/college magazines that are directly aimed at their students. I think that a magazine aimed at this specific age group would thrive from the input and contribution of the students themselves, this will assure the magazine is going to be a hit and can continue In series.
To make the magazine appealing, a different format should be applied than to a magazine aimed at parents; too much information will possibly loose interest from this younger audience, they look for a flash of colour to interest them. Also images of the students themselves will give them a reason to pick up the magazine. The layout has to be effective, a younger audience doesn't so much mind a busy layout but simplicity is key, the magazine needs to be upbeat and easy to read.
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